Innovative IT professional offering vast experience leveraging software engineering and digital marketing to deliver highly effective and creative solutions to business and technology challenges.
I’m passionate about achieving transformational business results through data-driven creative marketing strategy. As a digital strategist, I’ve had the unique opportunity to work with a variety of cutting-edge digital technology platforms to launch social business programs and integrated marketing campaigns for Fortune 500 companies.
I’m responsible for integrating paid media and digital marketing strategies across global practice areas. My key areas of focus include paid social, search marketing, content syndication, native advertising and influencer partnerships.
Unless you live the life of an Internet hermit, getting targeted website traffic is the lifeblood of your website. Bringing like-minded people into your world is a great way to share your views, insights and thoughts on any number of topics. Whether you do it for strictly business or social purposes (or both), traffic generation is a great personal motivator and gateway to online success.
Digital marketing is one of the most lucrative industries in the modern world.
Lack of website traffic is one of the most common challenges we hear from business owners. Many report having lost a significant percentage of their search traffic over the past year or two, and are continuously looking for new ways to drive relevant traffic to their site.
Guided marketers and business owners a whole battery of straight-to-the-point, actionable tips for getting traffic to your website or blog.
When it comes to a brand then its not only a name, slogan or a logo. Its the experience that your customer and prospects have for the brand / company, their product or the services offered.
Your brand strategy specifies what you stand for the personality and the promise that you make to your customer.
Your brand is more than your logo, name or slogan — it’s the entire experience your prospects and customers have with your company, product or service. The brand includes your logo, color theme and a slogan that are only creative elements for the brand.
Your brand should live in every day-to-day interaction you have with the customers in market through the message you deliver on online or offline platforms like website, proposals or campaigns; the images you convey; the way your brand ambassadors (your employees) interact with customers and a customer’s opinion of you Vs your competitors.
Here are some examples of my work, with a little info about the company and the solutions I provided.